One obvious possibility is that the Mac did not actually cost any more to manufacture, but was sold at a higher price for higher profit margin. What I'm wondering is, given that the Apple II GS by and large had better hardware, how did it cost less? I'm not convinced by his claim that the 65816 had the potential to match the performance of the 68000, but the rest looks pretty solid. In support of this, he presents evidence that the Apple II GS at $1500 with color monitor, was a better machine than the Mac Plus at $2600. The auction is scheduled to close on March 12.I just came across a fascinating video which makes a coherent case - I don't feel I can pass a final verdict on whether he's right or wrong, but a coherent case - that the Mac was a mistake, that equal or better results could have been obtained by incremental development of the Apple II line without sacrificing backward compatibility. The Apple-1 computer is part of a larger Apple memorabilia auction including a 1982 employee bonus memo addressed from Jobs to former Apple design engineer Jerry Manock, and a group of seven vintage Apple t-shirts that could go for more than $1,000. According to Heritage Auctions, only 200 prototypes of the video game console were made.
Retro gadgets are having a moment: A 1992 Nintendo Play Station Super NES CD-ROM Prototype sold for $360,000 at auction on Friday. Another Apple-1 refurbished by Cohen was sold to the co-founders of the skincare company Glamglow for $815,000 in 2016. And in 2014, The Henry Ford Museum bought an Apple-1 computer for $905,000 at auction. In 2019, Christie's in London auctioned off an Apple-1 for over almost $500,000. This is not the first time a remaining Apple-1 computer has been auctioned for hundreds of thousands of dollars. Just 175 of the computers were sold, which is why the model has become such a sought-after collector's item. They sold 50 Apple-1 computers to Byte Shop, another 50 to friends, and they saved 100 to sell to other retail outlets. So for a month, the pair built Apple-1 computers in Jobs' garage. But Paul Terrell, the owner of a local computer store in Mountain View, California called Byte Shop, convinced them that customers would want to buy a prebuilt computer instead, Walter Isaacson wrote in the 2016 book " Steve Jobs." When the Apple-1 was first invented, Wozniak and Jobs wanted to sell the circuit board in parts that could be assembled by customers.
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